It all started with a request from executive assistant Stacy Agarwal. She delivered a message straight from partner and CEO Bob Lloyd to the communications department, setting partner and regional head Sal Gracia up for an epic consequence.
“We need to have Sal film a video talking about his renewal problem,” Stacy said.
Of course, Sal’s markets have done a fantastic job this year on NOI. In April, every single property he oversees hit or exceeded NOI goals YTD. That’s no easy task. But as a company, we always highlight our plusses and minuses. That’s our culture.
His properties have a renewal problem.
Sal threw on a bright, colorful spinner hat and put a toilet seat over his head last week while the cameras were rolling. Check out what he has to say about his renewal problem and the commitment he is making to focus on the right solutions as we head into summer.
WATCH: Sal’s renewal problem
Although the look was slightly embarrassing, Sal says this is just the motivation he and his team needs to focus on the solution!